NOVEMBER 2023 – JANUARY 2024


WHEREAS, Project Red Ribbon is a commitment made by Canadians to drive safe and sober. It is a highly visible, community public awareness campaign which depends on volunteer participation to promote the message that deaths and injures resulting from impaired driving are needless tragedies are totally preventable; and

WHEREAS, each yeah from the beginning of November until the first Monday after New Year’s, MADD Canada volunteers across the country distribute red ribboNs and ask Canadians to display a ribbon on their vehicle and/or key chain, or on a personal item like their purse, briefcase or backpack; and

WHEREAS, the MADD Canada red ribbon is a powerful symbol. By displaying the ribbon, you are making a personal commitment to drive sober. A red ribbon is also used to pay tribute to the thousands of Canadians who have lost their lives or who have been injured ass a result of impaired driving. The red ribbon also reinforces the message to drive sober throughout the holidays and throughout the year.; and

NOW THEREFORE, I, Ken Boshcoff, the Mayor of the City of Thunder Bay, do hereby proclaim November 1, 2023 to January 2, 2024 as MADD Canada’s Red Ribbon Project in the City of Thunder Bay, and commend its thoughtful observance to all citizens of our municipality.